Cùng The IELTS Workshop tham khảo cách giải Topic IELTS Speaking Part 2 chủ đề: “Describe an advertisement you have seen but you did not like” qua bài mẫu của thầy Thành Trung. Đừng quên take note lại từ vựng và các cấu trúc ghi đểm bạn nhé.
Part 2: Describe an advertisement you have seen but you did not like
Describe an advertisement you have seen but you did not like
You should say:
Where and when you saw it
What the advertisement was for
What you could see in the advertisement
And explain why you did not like the advertisement
Dưới đây là bài mẫu cho topic “Describe an advertisement you have seen but you did not like”.
1. Bài mẫu (Sample)
2. Từ vựng (Vocabulary)
- glamorize and normalize: tôn vinh và bình thường hoá
- calorie-dense: chứa rất nhiều calo
- Impressionable: dễ bị tác động
- manipulative marketing: marketing theo hướng thao túng tâm lý
- Exploitative: mang tính lợi dụng, khai thác
- detrimental effects: tác động tiêu cực
- glossed over: lấp liếm
- enrich people’s lives: làm cuộc sống của mọi người phong phú hơn
Part 3
What role does social media play in advertising?
Does advertising encourage us to buy things we don’t need?
What do you think of celebrity endorsements in advertising?
What are the benefits of advertising?
Which one is more effective, newspaper advertising or online advertising?
What are the most advertised products in your country?
Social media has become a pivotal role in modern advertising. Platforms like Facebook, Instagram, and TikTok provide businesses with unprecedented access to targeted, engaged audiences. Ads on social media can be highly personalized and interactive, allowing for real-time feedback and optimization. This has made social media advertising immensely powerful and influential in shaping consumer behavior and driving sales.
- Unprecedented: chưa từng thấy trước đây
- Personalized: được cá nhân hoá
2. Does advertising encourage us to buy things we don’t need?
Advertising is often accused of manipulating consumer desires and creating artificial demand for products. By associating goods with materialistic lifestyles and emotive appeals, ads can convince people that they need things they may not actually require. This consumerist mindset can lead to overconsumption and waste. However, advertising also informs consumers about new products and services that can genuinely improve their lives.
- materialistic lifestyles: lối sống mê vật chất
- consumerist mindset: tư duy chủ nghĩa tiêu dùng
3. What do you think of celebrity endorsements in advertising?
Celebrity endorsements can be a double-edged sword in advertising. On one hand, they can lend a sense of prestige and credibility to a product by associating it with a famous, influential persona. This can be particularly effective at capturing the attention of certain demographics. However, if the celebrity’s public image or values are not properly aligned with the brand, it can backfire and damage consumer trust.
- a sense of prestige and credibility: cảm giác cao quý và uy tín
- Backfire: phản tác dụng
4. What are the benefits of advertising?
Advertising provides essential information to consumers about available products and services. It can stimulate competition and drive innovation as businesses strive to differentiate themselves. Ads also fund much of the free content and media that people enjoy. When done responsibly, advertising can educate and empower consumers to make informed purchasing decisions.
- stimulate competition: kích thích sự cạnh tranh
- informed purchasing decisions: quyết định mua hàng sáng suốt
5. Which one is more effective, newspaper advertising or online advertising?
In today’s increasingly digital world, online advertising has become significantly more effective and impactful than traditional newspaper ads. Online ads can be precisely targeted, dynamically updated, and measured for performance in real-time. They also have the potential to reach a much wider audience through viral sharing and social media integration. However, print advertisements can still be valuable for building brand awareness and reaching certain demographics.
- dynamically updated: được cập nhật tích cực không ngừng
- social media integration: tích hợp mạng xã hội
6. What are the most advertised products in your country?
In my country, some of the most heavily advertised products tend to be fast-moving consumer goods like personal care items, household cleaners, processed foods, and over-the-counter medications. These high-turnover, mass-market products often rely on extensive advertising campaigns to drive consumer demand and maintain market share. We also see a lot of advertising for automotive, tech, and financial services.
- fast-moving consumer goods: sản phẩm tiêu dùng tiêu thụ nhanh
- drive consumer demand: thúc đẩy nhu cầu tiêu dùng
Bài mẫu bởi thầy Thành Trung – Giáo viên The IELTS Workshop
Trên đây là bài mẫu cho topic: Describe an advertisement you have seen but you did not like. Các bạn có thể tham khảo các bài mẫu IELTS Speaking Part 2 khác của The IELTS Workshop tại đây!
Để nâng cao kỹ năng cũng như xây dựng chiến lược trả lời câu hỏi phần IELTS Speaking, đừng bỏ qua khoá học Senior của The IELTS Workshop nhé.
